AI Agent Customer Journey on HubSpot
16th of October, 15:00-17:00 in Stockholm
How to connect your data, teams and customer journey and turn your CRM into a platform for measurable growth
Your CRM should do more than store contacts.
It should help marketing, sales and customer service work from the same customer picture, turn data into action and give your teams the tools they need to create better customer experiences.
Join Keywordio and HubSpot for an in-person event exploring what businesses should expect from a modern CRM and how to choose, implement and activate the right platform for growth.
Building on the most relevant ideas from HubSpot’s UNBOUND event, we will provide a practical framework for evaluating CRM systems, show how HubSpot supports a connected go-to-market model and explain how Keywordio helps turn the platform into a working growth engine.
16th of October, 15:00-17:00 in Stockholm.
What we will explore
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What the right CRM should deliver
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From customer database to decision engine
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One connected customer view
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AI and automation that solve real problems
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Connecting marketing and sales
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The most relevant ideas from UNBOUND
Who is this event for?
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Compliance Manager
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Risk Manager
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CMO / Head of Growth
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CEO
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CIO
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CTO
Speakers
Sophie Granvik
Paid Social Specialist
Keywordio
Johan Lidner
Head of Growth
Keywordio
Jonas Hagströmer Theodorsson
Co-Owner
Keywordio
Kristina Reinhardt
Senior Partner Development Manager
Hubspot
15:00-15:15 - Doors open and registration
15:15-15:20 - Welcome from Keywordio and Hubspot
15:20-15:40 - HubSpot: What a modern CRM should deliver
15:40-16:00 - The most relevant ideas from UNBOUND
16:00-16:20 - Choosing the right CRM: A practical evaluation framework
16:20-16:30 - Keywordio: From HubSpot implementation to growth engine
16:30-17:00 - Networking and refreshments
16th of October 2026, Stockholm
The right CRM should help you grow not create more work
Choosing a CRM is not simply a software or IT decision.
Your CRM affects how you attract leads, manage opportunities, communicate with customers, measure performance and identify your next growth opportunity.
Yet many businesses still operate with disconnected customer data, manual handovers and systems that teams do not fully use. Marketing works in one platform, sales in another and customer service in a third. Reports take too long to produce, automation is limited and no one has a complete view of the customer.
A modern CRM should solve these problems not add another layer of complexity.
At this event, HubSpot and Keywordio will help you understand what to look for in a CRM, where HubSpot fits and what it takes to build a system that creates real value across your organisation.
This will not be a generic feature tour. Expect practical guidance, real business questions and clear next steps you can apply to your own CRM project.