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On-Demand
Course

How to solve privacy for Marketers & eCommerce

The future of first-party and how to drive online sales for eCommerce

How to drive more sales with data

Privacy for Marketers has been important for a long time. But 2022 it has been accelerated with an increased interest from the general public, the rise of privacy-first browsers, and Google announcing the sunset of Universal Analytics and push for Google Analytics 4. 

The use of first-party data is key in solving the privacy challenge for every marketer. Using the framework Collect, Measure and Activate in combination with the latest development in Google Analytics 4, Voyado, and Marketing channels like TikTok, META, and Google Ads 

Sign up today and share with your team!

Everyone who registers will get free access to all content. 

  • Stream the webinar whenever you want just like your favorite Netflix series
  • Presentation and slide deck
  • A digital surprise.

 

What will I learn during this course?

  • Latest on Privacy for Marketers
  • Collect, Measure, and Activate framework
  • Google Analytics 4, Key aspects for Ecommerce
  • Voyado, How to leverage first-party data
  • Discussion and Q&A

 

Who is this course for?

  • Digital Marketing Specialists, who handle SEO / SEM for
    E-commerce companies.
  • Digital Directors / Product Owners.
  • E-Commerce Manager.
  • Marketing managers / CEO of E-commerce companies.

Speakers

jonas-orange-bg
Jonas Theodorsson
Global eCommerce - Keywordio
Johan LN
Johan Lidner
Lead Generation - Keywordio
My project (1)
Felix Kruth
Product Director - Voyado

Agenda

Chapter 1
-
Intro
Jonas
Chapter 2
-
Privacy & GA4
Jonas
Chapter 3
-
Collection of Data: META & TikTok
Johan Lidner
Chapter 4
-
How to leverage Data
Felix
Chapter 5
-
Guest Speaker
Jessica - Houdini Sportswear

What we do

  • Bing
  • Google Ads

Paid & Organic Search - Grow Your Webshop

  • YouTube
  • Snapchat
  • Facebook
  • Instagram
  • TikTok
  • Pinterest
  • LinkedIn

Paid Social - Build Your Brand

  • Photoshop
  • Illustrator
  • After Effects
  • Premiere

Creative Content - Make an Impact

  • Omnisend
  • HubSpot
  • Voyado
  • Klaviyo

Marketing Automation - Build Loyalty

  • Chat GPT
  • Google Analytics
  • Google Tag Manager
  • Google Cloud
  • Amazon Web Services

AI & Data - GenAI and Measurement

How we work with you

From full agency setup to project based services for in house marketing teams

We build an expert team for your needs including specialists within Paid Search, Paid Social, Data, Marketing Automation and Online Strategy
Bring your marketing team into the room with our business developers, data scientists and Paid social Specialists. To get new insights and actions going forward.
Work with our digital specialists on an hourly basis. Coach your management, cover for an interim solution or solve a Google Tag manager server side project for GA4.
Get your personalized quote today!
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