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22-09-2022
Webinar

How to solve privacy for Marketers & eCommerce

The future of first-party and how to drive online sales for eCommerce

How to drive more sales with data

Privacy for Marketers has been important for a long time. But 2022 it has been accelerated with an increased interest from the general public, the rise of privacy-first browsers, and Google announcing the sunset of Universal Analytics and push for Google Analytics 4. 

The use of first-party data is key in solving the privacy challenge for every marketer. Using the framework Collect, Measure and Activate in combination with the latest development in Google Analytics 4, Voyado, and Marketing channels like TikTok, META, and Google Ads 

Sign up today and share with your team!

Everyone who registers will get free access to all content. 

  • Stream the webinar whenever you want just like your favorite Netflix series
  • Presentation and slide deck
  • A digital surprise.

 

What will I learn during this webinar?

  • Latest on Privacy for Marketers
  • Collect, Measure, and Activate framework
  • Google Analytics 4, Key aspects for Ecommerce
  • Voyado, How to leverage first-party data
  • Discussion and Q&A

 

Who is this Webinar for?

  • Digital Marketing Specialists, who handle SEO / SEM for
    E-commerce companies.
  • Digital Directors / Product Owners.
  • E-Commerce Manager.
  • Marketing managers / CEO of E-commerce companies.

Speakers

jonas-orange-bg
Jonas Theodorsson
Global eCommerce - Keywordio
Johan LN
Johan Lidner
Lead Generation - Keywordio
My project (1)
Felix Kruth
Product Director - Voyado

Agenda

12:00
-
12:05
Intro
Jonas
12:05
-
12:25
Privacy & GA4
Jonas
12:25
-
12:35
Collection of Data
Johan
12:35
-
12:50
How to leverage Data
Felix
12:50
-
13:00
Q&A