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27-01-2022
Webinar

How to Follow up on your Marketing Budget for 2022

Have you planned your 2022 budget?

How to Follow up on Your Marketing Budget for 2022

Thinking about how to split your marketing budget between Google Ads, Facebook, and TikTok? Do you have a good structure to follow up and run different scenarios and break down your annual sales target into traffic per channel, months, and weeks? Then this webinar is for you.

2022 will be complex for marketers. Adding the increased challenge of attribution for each marketing channel is not an easy task. In this webinar, we will brief you about the latest privacy-related questions and how they will affect your marketing spend on TikTok. We will also give you a few best practices and recommendations for how to stay on top of your 2022 budget. 

Sign up today and share with your team!

Everyone who registers will get free access to all content. 

  • Presentation and video from the event.
  • A digital surprise.

What will I learn during this webinar?

  • How to split your marketing budget
  • How to stay on budget
  • How does the iOS update affect your ads?
  • How to accelerate the effect with smart use of paid social,
  • Discussion and Q&A

Who is this webinar for?

  • Digital Marketing Specialists, who handle SEO/SEM for
    E-commerce companies.
  • Digital Directors/Product Owners.
  • E-Commerce Manager.
  • Marketing managers/CEO of E-commerce companies.

Speakers

jonas-orange-bg
Jonas Theodorsson
Global eCommerce - Keywordio
johan-lidner
Johan Lidner
Facebook Ad Partner - Keywordio
megan-lozicki
Megan Lozicki
Content Marketing at Funnel

Agenda

12:00
-
12:05
Intro
Jonas & Johan
12:05
-
12:20
Marketing Mix and budget for 2022
Jonas
12:20
-
12:35
TikTok and iOS Update
Johan
12:35
-
12:55
Budget Monitoring
Megan
12:55
-
13:00
Q&A